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“Secret” Lure!

You hard-core bass anglers likely will know that the 2016 BassMaster Classic is happening in Oklahoma this weekend.  The Classic is a huge happening each year, especially for bass anglers, but in many ways for a lot of the North American freshwater fishing world.  Once again this year, Rapala has been teasing us with a promised announcement and huge “splash” for a new bait.  Regardless if you liked last year’s Shadow Rap or not, their marketing strategy worked because for at least a few weeks after the Classic you could hardly find Shadow Raps on the shelves of your favorite tackle shop.

Once again this year Mike Iaconelli has been hyping the release of Rapala’s new “secret” lure:

Through sources I would rather not disclose, I have found additional video of Iaconelli field testing the new “secret” lure:

Better get to your favorite candy store ASAP!  Remember to match you bait color to the color of the primary prey.

Don’t knock it, gummy baits work!  I am not a fan of red licorice though, I prefer black.

GO FISH, and go KVD!


About daryl bauer

Daryl is a lifelong resident of Nebraska (except for a couple of years spent going to graduate school in South Dakota). He has been employed as a fisheries biologist for the Nebraska Game and Parks Commission for 25 years, and his current tour of duty is as the fisheries outreach program manager. Daryl loves to share his educational knowledge and is an avid multi-species angler. He holds more than 120 Nebraska Master Angler Awards for 14 different species and holds more than 30 In-Fisherman Master Angler Awards for eight different species. He loves to talk fishing and answer questions about fishing in Nebraska, be sure to check out his blog at outdoornebraska.org.

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