The release of the first Hunger Games movie was followed by an unprecedented surge in archery interest. What made this so unique is the interest came from young girls, boys, families who all wanted to be like their hero from the movie. The cool thing is they could! Archery is readily available for anyone wanting to get involved in the sport. This was what drew thousands to the pro shops and archery programs over the last two years. The second Hunger Games movie will be out this Thursday and will be viewed by millions and…you guessed it…archery is once again a key element for our hero…Katniss.
To help thousands of new movie goers get started in archery, we have created a new campaign around our new archery page www.archeryonfire.com which is designed to help potential archery hopefuls find all sorts of information from how to info to where they can learn to shoot. We even have a video clip from Nebraska’s own World Champion Erika Anschutz/Jones. Erika shows us how easy it is to get into archery. We also have video from our 2013 Nebraska Archery in the Schools Program Middle School State Champion Jaci Tubbs. Yep…archery is truly a sport for everyone who wishes to learn to fling arrows and little bitty targets.
To cap off the archery hysteria, we will also be hosting an Archery Winterfest program on December 7th at Platte River State Park where the whole family will be able to try shooting various bows, targets and enjoy snacks and beverages. From 3D animal targets to balloons, flying discs and more. The best part? It will be free to participate in!
We know thousands of young girls/boys/families will see Katniss Everdeen fling arrows this weekend in the Hunger Games movie and will want to give our sport a try. At least we are betting on it! We are ready to help them find what many of us have found in archery. It is fun, easy with a little practice and something we can do the rest of our lives! I am truly excited that soon, thousands more will find out why archery is catching fire!
- Competitive highschool archer takes aim at the 2013 4H National Shoot in Grand Island, NE