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Game and Parks Awards Nine Outdoor Recreation Marketing Grants

LINCOLN – The Nebraska Game and Parks Commission has awarded nine grants totaling $100,000 in the 2013-2014 Outdoor Recreation Marketing Grant Program.

The program is for communities, groups, organizations, public-private partnerships, nongovernment agencies or political subdivisions in need of help in promoting outdoor recreation.

The grant awards are:

— Dawes County Travel Board, Northwest Identity and Map, $3,787;

— Fort Atkinson Foundation, Fort Atkinson Sign Enhancement Project, $14,910;

— Kearney Visitors Bureau, 2013 Crane Watch Marketing Campaign, $17,400;

— Kearney Visitors Bureau, 2014 Fort Kearny Outdoor Expo Marketing Campaign, $14,475;

— Keith County Visitors Committee, Lake McConaughy Outdoor Recreation Promotion, $11,250;

— Middle Missouri River Lewis and Clark Network, Welcome to Lewis and Clark Country Parks Campaign, $7,118;

— Nebraska Rural Living, Mobilize chickendancetrail.com, $6,210;

— Sandhills Journey Scenic Byway, Sandhills Journey Scenic Byway Birding Promotion, $19,910;

— Southwest Nebraska Resource Conservation and Development District, Prairie Chicken Dance Tours, $4,940.

“Outdoor recreation in Nebraska already has an annual economic impact of $2.4 billion,” Game and Parks Director Jim Douglas said. “These awards will allow the recipients to promote their outdoor amenities and recreational opportunities, which stimulate tourism, economic development and recruit more people to become active outdoors.”

Preference was given to marketing campaigns promoting Game and Parks’ public areas and supporting outdoor recreation, conservation, and stewardship initiatives.

Applicants may submit as many as two requests per fiscal year. Game and Parks will offer the program again for the 2014-2015 fiscal year. Information will be available in January.



About Jerry Kane

Jerry Kane is the news manager with the Nebraska Game and Parks Commission. He can be contacted at jerry.kane@nebraska.gov or 402-471-5008.

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