Tag Archives: “It’s Never JUST Fishing”

The COVID-19 pandemic has affected all of us in one way or another. We have been staying at home for the most part with trips pretty much only being made to the grocery store, gas station or nearby trail for exercise. One activity though that has been very popular in Nebraska throughout this unprecedented time: Fishing! Recreational fishing is a legitimate outdoor lifestyle activity solidly rooted in science. Fisheries conservation and management balance the needs of people with consideration for …

Let me again refer back to our current fishing promotion and commercial for this blog post. [youtube]http://www.youtube.com/watch?v=IohDx0fuqxQ[/youtube] We kicked around a lot of ideas for that promotion and settled on the “It’s Never JUST Fishing” theme.  That theme means a lot of different things to hard-core anglers.  One meaning that many of us thought of was all the logistics and preparations that go into a fishing trip–getting the boat ready to go, putting new line on reels, finding bait and …